For whom?

The application is earmarked for enterprises possessing an extended offer of products or services. Board and people whose work concerns implementation and control of an offer of a firm are the main users of the application.

Benefits:

An increase in effectiveness of the process of introducing new products to the market is the main functionality of the application. The application makes cross- sectional information concerning these products available, which results in more effective coordination of work. At the same time it ensures control of the process of implementation and realization of a new offer. It archives documents and enables management of knowledge concerning introduction of new products.

System of Management of an Offer of a Firm has a module structure. An access to individual parts depends on entitlements of a user. The main modules are:

• Repository, which supports the realization of the Process of Implementation of New Products. It enables defining and supervision of a new offer. Data concerning products introduced in Repository are archived, which enables a subsequent analysis of data.
• Reports, which enable a prompt analysis of an implemented offer. The module also enables an export of data and analysis by other tools.
• Catalogue of an Offer contains information concerning current market offer.
• Roadmap is a module enabling a graphic representation of a status of an implemented offer. Thanks to the Roadmap watching of progress implementation will be possible.
• Archive, the aim of which is archiving of data of Repository of the System. It will contain information concerning removed as well as implemented products.

Functionalities:

• Tightening up of processes concerning development of an offer of a firm.
• Creating a tool containing mechanisms enabling an effective analysis of an implemented offer, planning and monitoring of work.
• Construction of one universal platform with the aim of collecting and exchange of marketing information concerning product offer.